It's time to see if you measure up!

We are putting the "fun" back into the marketing funnel with the first part of "KPI Your ROI."

Let's dive into tackling numbers, talking about the most important key performance indicators (KPIs) to define your success in digital or social media. There are so many, too many ways to measure effectiveness of digital marketing. Starting with this episode and into the next, we want to tackle measurement that matters and give you a few approaches to consider as you build or optimize your own measurement framework.

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